Our Approach


“rigor without rigidity”

Our team has deep experience in the transit industry, which means we know how to hold projects to a high standard while still having the flexibility to pursue innovative solutions. We have implemented creative approaches to gathering information in a number of areas to support this pursuit of innovative solutions. Our proprietary Requirements Tool serves as a repository of requirements for all types of enterprise system selections, from mobile apps to enterprise asset management systems. By starting with these standard sets of requirements, and then honing them in workshops with clients, we can customize the requirements to an agency and drastically speed up the procurement process without sacrificing quality in the scope of work. We also encourage our clients to release a Request for Information (RFI) before a Request for Proposals (RFP) to better prepare industry vendors for the release of an RFP and to give vendors a chance to provide feedback to the agency on the requested system. This idea of rigor without rigidity is also reflected in our Agile project management approach. All of our team members are well versed in this iterative method of project management.

“we know how to do things by the book, but we don’t throw the book at things”

The transit industry in the United States has a long history, and some of the standard operating procedures still at work within the industry have a history nearly as long. While we respect and are fluent in these traditional rules and customs surrounding transit, we know from our experience working with clients that the “standard” sometimes is not enough or does not adequately address the problem at hand. Our team uses the book as a guide, but does not hesitate to seek new ideas and alternatives in our work. As an example of the "out of the box" thinking that we bring to our engagements, we have pioneered the industry use of APIs in fare systems and helped bring mobile ticketing technology to our clients. Even within the parameters of a public sector organization, many opportunities exist to go after the latest transit technology trends. We help our clients discover and take advantage of these opportunities.

“focus on function”

When we talk with clients about their vision for the future, we help them focus on desired functionality instead of restrictive prescriptions. In other words, we help transit agencies describe what their system should do instead of how it should do it. While at first a seemingly small difference, approaching a project with a functional mindset instead of a prescriptive one can make space for inventive ideas and as yet unthought of solutions. Our proprietary Requirements Tool embodies this thinking with its compilation of requirements that focus on functionality, which means that the same requirements can be used across multiple agencies because they allow flexibility for vendors to meet the described need in a way that is best suited to the particular agency’s environment.

“people are the key to successful projects and policies”

New policies and processes can only get an agency so far. To be truly successful, they have to be properly supported by the people who implement them and who are affected by them. We see stakeholder communication and change management as essential to each and every one of our projects. We strive to partner with the staff and community members from the beginning of a project and then continue to involve them throughout, even though the level of involvement may change. We build these relationships early to develop a culture of trust and dialogue that serves to steady projects, even as the inevitable bumps in the road appear, and keeps them on the path to success.